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Womenars - Kathy Martella, Anthem
Kathy Martella is a leader in the healthcare field with over 35 years of experience. Kathy’s
commitment to healthcare innovations and depth of knowledge in small and large group sales solutions put her at the forefront of the industry.

Currently, as Vice President and General Manager at Anthem Blue Cross, Kathy oversees
Large and Small Group business, comprising 4.1 million members and $9.2 billion in revenue.
In this role, Kathy directs a high-performing team of new business and retention professionals.
She is also acutely engaged with driving Anthem’s California strategies, including delivering
excellent member experience, network contracting, pricing, product development, innovation,
and value-based payment structures.

Prior to Anthem Blue Cross, Kathy served as Executive Director at Aetna, providing
comprehensive leadership for its Northern California network and sales organization.
Kathy’s direction contributed $1.1 billion in revenue and 415,000 plan members to Aetna’s
portfolio. In 2018, Kathy spearheaded the sales launch of the joint venture between Aetna
and Sutter Health, a leading healthcare delivery system in Northern California, to develop
a national vertical solution serving the technology sector.

Kathy graduated with a Bachelor of Science degree in Business Administration from the
University of Southern California.

Jul 29, 2021 09:00 AM in Pacific Time (US and Canada)

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